Create a brand identity for a New Orleans-based experiential tour company that provides visitors with unique experiences and hidden gems.
Role
Freelance brand designer working directly with business owners.
Execution
Crafted an iconic logo mark that embodies the one-of-a-kind spirit and charm of New Orleans. Reflected the three pillars of the city - the culture, the cuisine, and the music - in the branding. Incorporated ownable photography in collaboration with the Cajun tour guide.